It's not going to be a silent night on Grafton Street in Dublin this evening.
Thanks to a charity 'Carolathon', shoppers will be serenaded with Christmas songs non-stop for 24 hours.
The Dublin Gospel Choir will start the singing at 5.30pm in front of Dunnes Stores and all the money collected will go to the Simon Community.
This is the eighth year of the fundraiser and Simon spokesperson Kelly Crowley says they often get joined overnight by people who've been partaking in the festive spirit:
