To celebrate the release of his new album, an Ed Sheeran pop-up shop is opening in Dublin today.
Located at 13 Fade Street, the No.6 Collab Lab will be in the city for one day only.
The participatory experience will open from midday until 7pm on a first come first serve basis.
Fans will have access to a limited number of exclusive merch which will only be made available on the day.
Five lucky fans will be in with the chance to win a signed copy of the album with a purchase of the merchandise.
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Thanks to all the amazing artists I’ve worked with on this record for sharing your talent with me. No.6 Collaborations Project comes out on July 12, hope you like it as much as I do @travisscott @thegr8khalid @camila_cabello @iamcardib @chancetherapper @pnbrock @stormzy @yebbasmith @justinbieber @eminem @50cent @thuggerthugger1 @theuglygram @ellamai @paulolondra @santandave @hermusicofficial @meekmill @artisthbtl @skrillex @brunomars @chrisstapleton
The ‘No.6 Collab Lab’ will feature an immersive installation created by Algorithm which blends Ed's unique visual style with the lyric videos from each of the songs. The piece will allow the audience to collaborate with the music like never before.
Fans will have their own individual experience, with their movements controlling different layers of real-time animation to reveal the videos, lyrics and symbols from the new collaborative album.
Ed's new album The No. 6 Collaborations Project is out now.