The Naked Breakfast is coming back with a bang! Dublin’s 98FM has announced that the award winning 100% live show with no pre-records, no safety net… just LIVE music, LIVE guests, a LIVE audience, LIVE jingles and even LIVE ads is BACK!!! A host of exciting guests from the world of music and comedy will also be LIVE on The Naked Breakfast which will broadcast this year from The RDS in front of 1000 people on Friday 27th November.
98FM breakfast show hosts Ray Foley, JP Gilbourne and Muireann O’Connell will broadcast their show ENTIRELY live at 8am with special guests,amazing competitions and live music performances. Jingles will be performed on the spot with ads voiced live by comedians Paddy Courtney & Eric Lalor along with actresses Aoibhéann McCann and Eva Bartley! 98FM will again be flying in internationally renowned voice over Dave Foxx who will be performing station voice overs on stage. Not only that, but Keywest will be the resident house band on the morning.
Speaking about the upcoming show, Presenter Ray Foley said, “We are delighted 98FM have given us the opportunity to bring back The Naked Breakfast. The award winning event is something that I am really passionate about. This is radio in its most raw form and after last year’s performance I know we will have a blast while doing it again. Whilst there is no actual ‘nudity’ involved by naked we mean we are going to be once again unleashed onto a live crowd – bring it on!”
Commenting on The Naked Breakfast, CEO of 98FM Keith McCormack said, “We are really excited to bring the award winning Naked Breakfast special event back this year. We are continuing to push the boundaries of radio, as we are doing online and on-street, and this is an example of connecting with listeners and giving them what they want. We had a great response from our advertisers and brand partners who were delighted to get on board again this year.”
Brand partners who have got on board include Argos, Seat, Vodafone, and Club Orange. Listeners can apply to be part of this epic event by registering on www.98fm.com/naked.
98FM picked up the coveted Overall Achievement Award for last years Naked Breakfast at the PPI Award ceremony this year showcasing how they really are Dublin’s favourite radio station.
The Overall Achievement Award is the biggest award at the PPI’s and recognises an exceptional radio idea, the first of its kind. Ray, JP and The Naked Breakfast Team joined a line of talented winner from across the industry.
Make sure to tune into the Naked Breakfast on 98FM on Friday 27th November at 8am.