Chocolate fans in the UK are going ape over the new leaner looking Toblerone bar.
The company says it's now costing more to produce the triangular shaped treat so it's had to reduce the weight of it's 400g bar to 360g.
Effectively it means, to cut costs, there are bigger gaps between the pyramid chunks and the internet is freaking out.
Toblerone. Your cost cutting is about as subtle as me. pic.twitter.com/m5b93Pd5sF
— Katie Hopkins (@KTHopkins) November 8, 2016
#toblerone #brexit I told you that leaving the EU would have serious consequences. Now I' m really upset. pic.twitter.com/w81cWYpNl4
— Mark Greenwood (@markcjgreenwood) November 8, 2016
Now the shape of Toblerone has been messed about with.
Will the pain of 2016 ever end? pic.twitter.com/2jHWsIUeVB— Amanda (@Pandamoanimum) November 8, 2016
Toblerone hasn't clarified whether the move affects bars sold on the Irish market.