PPI Music Station of the Year

Home of the Award Winning Morning Crew 2009

Since 1989, 98FM has been broadcasting and commercial success delivering a brand of radio that Dubliners identify with, listen to and really enjoy. 98FM invests enormous energy and resources into building a premium radio brand. A station for Dubliners that breathes the very essence of the city and all it stands for.

We know what Dubliners want because we ask them and they continue to listen to our innovative programming that informs, entertains and is relevant to their lives.

Playing Dublin’s Best Music Mix, combined with comprehensive news and sports coverage, entertaining and lively presentation style and unique programming and promotional features combine to ensure that we put a smile on our listener’s faces everyday!

98FM audience is extremely attractive to the advertising community, playing a pivotal role in helping to reach huge Dublin audiences. The consistency of 98FM’s in delivering to its core target market means advertisers can depend on the station to achieve desired results.

98FM is conscious of the needs of all advertisers, be they large or small. Advertising on 98FM is an investment and it is our responsibility to ensure that maximum return is achieved. Client input is viewed as being central to the success of all campaigns and 98 always encourages interaction throughout the whole process – inception, design, execution and evaluation.